Despite being recognized as the leader in proactive identity theft protection, there are still those who would complain about LifeLock and its services. Here are those complaints and explanations.
• LifeLock doesn’t ensure foolproof protection of the personal information of its customers.
The fact is, LifeLock never promised this. It’s not a detective agency and can’t prevent anyone from obtaining your personal information. LifeLock works instead to make your information useless to anyone but you. And through its proactive services, LifeLock can notify you about any potential identity theft threats and prevent you from facing legal hassles and financial loss.
• There’s no guarantee that LifeLock will preserve the personal information of its customers.
LifeLock gets it. Your personal information is important and LifeLock treats it as such, using strict electronic, managerial and physical procedures to safeguard your information. LifeLock is ISO 27001 certified, which means its standards for data and operational security are the highest and the best. LifeLock is also certified Level 1 compliant per the payment card industry’s data security standards. LifeLock is also a member of Truste and is checked by VeriSign on a daily basis.
To ensure the confidentiality of its customers’ personal information, LifeLock conducts background checks on all of its employees, including random drug testing. The company also has all of its facilities built with high-quality surveillance and alarm systems and the latest biometric security access, and doesn’t store any important or confidential data online. The data is stored off-site in a safe and secure data center.
LifeLock also works to ensure that no computer outside the secure data centers contains critical information on any of its customers.
• Some people complain that the month fee of $10 (for standard services) or $15 for extended services, is unfair.
The services that are provided by LifeLock are worth much more than either of the fees, since they offer you protection from identity theft, and can save you money, time and heartache if you ever do fall victim to it. If it seems you’re paying a monthly fee for nothing, just remember than LifeLock will notify you only if there’s a problem. If you hear nothing, it’s all good.
The bottom line is this: the complaints are just sour grapes. LifeLock works. Period.
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