As 2010 winds down and we all begin to look forward toward 2011, LifeLock is proudly taking a look back at a very successful year.
The Federal Trade Commission has reported that identity theft was its No. 1 complaint category in 2009. While the incidents of this threat are growing, LifeLock can report that nearly 2 million people trust the leader in proactive identity theft protection to protect their personal information from would-be identity thieves.
“The criminal mind is hard at work every day plotting and devising new methods to use our personal information to their advantage,” said Todd Davis, chairman and CEO of LifeLock. “As this crime continues to grow, it is imperative that consumers understand what steps they can take to help reduce their vulnerability. Requesting their free credit reports and checking their bank and credit card statements every month is no longer enough. We need to take a proactive stance to deter identity thieves.”
Utilizing its state-of-the-art LifeLock Identity Alert™ system, LifeLock helps protect its customers from identity theft by searching for credit and non-credit related threats and notifying customers immediately if any such threats are found. LifeLock searches more than 45 million data points daily, and its advanced detection system has helped stop more than 13,000 potential identity threats this year. The system was recognized by the 2010 American Business Awards as the Best New Product or Service of the Year this year.
In addition to the alert system, LifeLock members receive WalletLock™ protection, which assists in the event of a lost or stolen wallet. Recovery specialists will assist members with calling each credit card, bank or document-issuing entity, and completing paperwork or any other needed steps to cancel or replace the contents of the lost or stolen wallet. In 2010, recovery specialists aided more than 3,800 members in recovering from a lost or stolen wallet.
LifeLock was also recognized by several entities for its top-drawer service during 2010. LifeLock received awards from AlwaysOn to the Top Global Company 250 list, Arizona Corporate Excellence as Arizona’s Fastest Growing Company, and American Business Awards Best New Product or Service of the Year. LifeLock was placed at No. 29 on The Phoenix Business Journal’s list of Best Places to Work in the Valley.
LifeLock also was recognized for being a great place to work in its hometown of Phoenix, Ariz., and Arizona Business Magazine and Best CompaniesAZ handed LifeLock the inaugural Arizona’s Most Admired Companies Award.